About Us

Southern Approach is an outdoor wholesaler and distributor in New Zealand, offering quality products within the outdoor market since 2001. We source the world’s best brands and deliver quality gear. Whether it’s climbing, skiing, biking, tramping or camping, we’ve got it!

At Southern Approach we look at New Zealand carefully and find out what really fits into the outdoor market. New Zealand conditions can take you from tropical hot spots to alpine snow; therefore we want to ensure that the products we distribute can provide the quality and versatility desired for your chosen environment.

Our staff are keen outdoor enthusiasts who love the gear and take any opportunity to use it in our great outdoors. Board room meetings can take place on a chair lift or yes, over a drink or two at the pub! If its snowing, we might all be charging fresh powder, or if its hot and sunny, hitting the bike trails at lunch.

Our mission is to “bring the worlds best toys to the worlds best outdoor playground”

Bringing the world’s best toys to the world’s best playground.